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Introducing Harry Potter: Reading Magic

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Over the summer, we’re bringing you a huge digital celebration of the first Harry Potter book, *Harry Potter and the Philosopher’s Stone/Sorcerer’s Stone*, that we’re calling Harry Potter Reading Magic!

During the next five weeks, children and families are welcomed to the [Starting Harry Potter hub](https://www.wizardingworld.com/collections/starting-harry-potter) right here on wizardingworld.com, where you can discover more about the exciting story and themes of the first book and have some fun along the way. [Week one awaits you here.](https://www.wizardingworld.com/collections/week-one-the-magic-begins)

And this year, Harry Potter Reading Magic sits alongside Bloomsbury’s rescheduled 7th annual Harry Potter Book Night on 24th June, with fans all over the world joining in magical events and activities themed around Diagon Alley.

Over five weeks, young audiences, with their parents and carers will be able to get to know more about the iconic characters of the wizarding world including Hagrid, Professor McGonagall and of course Dumbledore, as well as discover more about Hogwarts and its magic.  Look forward to chapter challenges, quizzes, craft activities and enjoy specially curated weekly themes that will help journey young readers through the first book.

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Housing easy to follow tips, Harry Potter Reading Magic will also feature handy guides for parents, carers, and teachers alike to aid them in making reading fun and keeping kids entertained during the school holidays. Expect contributions from many friends of ours, such as Bloomsbury in the UK, Scholastic in the US and Pottermore Publishing.

To celebrate this summer of Reading Magic, the first Harry Potter audiobook is available to stream free on Alexa from [Audible](https://www.audible.co.uk) beginning on June 23rd and throughout the month of July by saying: “Alexa, read Harry Potter Book One.”

[You can read all about Alexa’s several Wizarding World activities here.](https://www.wizardingworld.com/features/guide-to-all-the-wizarding-world-activities-you-can-play-on-amazon-alexa)

So, join us today as we examine chapters 1-3 of the first book, with four more weeks of fun soon to follow! You can start your journey with us (and Harry!) [right here.](https://www.wizardingworld.com/features/week-one-the-magic-begins)

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New Harry Potter Photographic Exhibition to open in London this July 

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Get ready for the Harry Potter Photographic Exhibition, a brand-new space where fans can experience some of the key moments from the film series, alongside celebratory displays for Fantastic Beasts and Cursed Child too. 

Based in Covent Garden, the brand new attraction will feature never-seen-before photographs and behind-the-camera moments from all eight Harry Potter films. This trip down memory lane comes in the 20th anniversary year of the first Harry Potter film too – so get ready to feel extremely nostalgic! 

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Harry Potter Photographic Exhibition 1

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The Photographic Exhibition will not just be a traditional gallery – there are other pieces of magic to get excited about too. Fans will be able to get in some amazing photo opportunities using green screen technology featured in the space, inviting you to immerse yourself in Harry’s world in different ways. For example, you’ll be able to pretend to fly a broom, don Hogwarts robes, and even pose for your own Ministry of Magic Identification Card. 

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In fact, the Photographic Exhibition will be split up into sections celebrating different locations of the wizarding world to make you feel even more immersed. Expect dedications to the likes of Platform Nine and Three-Quarters and the Ministry of Magic as you walk through the space, alongside many more enchanting surprises. 

The Harry Potter Photographic Exhibition will open 12th July. [Learn more and book tickets in advance here.](https://harrypotteronlocation.co.uk/)

Bloomsbury release final set of Hogwarts House Editions with Harry Potter and the Deathly Hallows

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We love these meticulously designed Hogwarts House Editions of the Harry Potter books, which UK publishers Bloomsbury have been bringing to us one-by-one since Harry Potter and the Philosopher’s Stone’s 20th anniversary. Designed by multi-award-winning artist and writer Levi Pinfold, every book in the series has now been reimagined for every Hogwarts house. 

The final set of limited edition covers, celebrating *Harry Potter and the Deathly Hallows*, are to be released on 10th June. 

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As always, the reskinned covers come in red, yellow, green and blue to represent each Hogwarts house, Gryffindor, Hufflepuff, Slytherin and Ravenclaw. Illustrator Levi Pinfold has once again crafted subtle nods to the final Harry Potter story with his exquisitely nuanced covers, with different details for each Hogwarts house and a specially designed crest. From the iconic Deathly Hallows symbol to huge plot moments from the book, take a look and see what you can notice! 

These explainer videos may help...

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Gryffindor Edition | Deathly Hallows

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Hufflepuff Edition | Deathly Hallows

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Slytherin Edition | Deathly Hallows

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Ravenclaw Edition | Deathly Hallows

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These cheerfully coloured editions are sure to add some vibrance to your bookshelves, with the whole box set soon to be available in hardback and paperback! [You can pre-order those here.](https://harrypotter.bloomsbury.com/uk/harry-potter-house-editions-box-set/)

And you can order the final Hogwarts House Edition of *Harry Potter and the Deathly Hallows* (and take a look at the other ones!) on Bloomsbury’s official website [right now. ](https://harrypotter.bloomsbury.com/uk/harry-potter-house-editions-box-set/)

*The Bloomsbury website currently ships everywhere except EU countries, the US and the Philippines, but these editions are also available elsewhere from other retailers (except for residents of the US and Philippines).*

Stay up to date with the latest Wizarding World news here. Faster than an owl and more accurate than the Daily Prophet.

Get the latest Wizarding World news here. Faster than an owl and more accurate than the Daily Prophet

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The Harry Potter flagship store in New York is now open

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Wizards and witches may have Diagon Alley, but we now have Harry Potter New York – a new, three-storey retail experience that houses the largest collection of Harry Potter and Fantastic Beasts products under one roof. From photo opportunities to upcoming virtual reality experiences, here’s just a peek at what to expect.

![HPNY-books-room](//images.ctfassets.net/usf1vwtuqyxm/71TNvxhvGUNjPDH8Ljoq2u/7fe072cd543e68676ed97f3e1fedf748/_A7_1384__1_.jpeg)

Located at 935 Broadway, next to the iconic landmark, the Flatiron building, Harry Potter New York is so much more than a normal shopping experience, offering 15 different themed areas, exclusive products and interactive elements, all celebrating different facets of the wizarding world.

![HPNY-basilisk-display](//images.ctfassets.net/usf1vwtuqyxm/3WuDDGedQeOn3QoXESdOp/2ca22112b02b994160ee447507201bd9/HP_StoreSocial_43.jpg)

Upon entering Harry Potter New York, visitors will be greeted with a huge, floating model of Fawkes the phoenix, created especially for this new store. Created by a team of specialist propmakers over a number of months, Fawkes weighs over 100kg and is just one of several meticulously detailed homages you can expect to see. In fact, the shop will be home to hundreds of Wizarding World props, with some authentic items featured in the films on display.

Due to the many glorious details showcased in the store, fans will find several photo opportunities to try out on each storey, from a Ministry of Magic London-style phone box to an extremely immersive setting where you get to pose inside one of Hagrid’s boots! We’re sure you’ve never had that photo opportunity before.

Beyond that, Harry Potter New York even plans to delve into the realms of virtual reality, with special immersive experiences set to be introduced to the store later in the summer. Soon, fans can expect to try out two sensory VR adventures, the first called Chaos at Hogwarts, which invites customers to step inside the beloved castle, and the second called Wizards Take Flight, where fans will be gifted with the feeling of flying on a broom across the skies of London.  Watch out for more updates on this upcoming feature later in the summer, once the store has opened!

![HPNY-time-turner-display](//images.ctfassets.net/usf1vwtuqyxm/4lwUckK3fg5HUxa6DeRwnX/ffe57ba5c496753d68e56af90975572a/HP_StoreSocial_145.jpg)

The interactivity doesn’t end there. Members of our very own [Harry Potter Fan Club](https://www.wizardingworld.com/harry-potter-fan-club-tiers) who have our official app will be able to unlock extra surprises as they explore. Simply look out for our Enchanted Keys, which can be scanned in your app to bring up extra details about the store and your surroundings and learn a few behind-the-scenes snippets alongside your shopping experience. These keys have been precariously placed around the store – so keep a watchful eye. 

No rock has been left unturned when it comes to the breadth of detail within Harry Potter New York, with every inch steeped in magical nuances and fan favourite moments from the stories. For example, fans can  test out their wand of choice at an interactive wand table, just like Harry did at Ollivander’s. The store even has its very own Wand Shop, which is host to over 50 wands, inspired by the characters, locations and props within the Wizarding World. This includes wands you won’t have seen anywhere else – such as the Golden Snitch Wand, especially created for Harry Potter New York.  

![HPNY-full-scale-shop-outdoors](//images.ctfassets.net/usf1vwtuqyxm/78SOMRbiZUEpjxDrYn3181/a0bc1e62546d6add14f04bd24111efb4/HP_StoreSocial_162.jpg)

Even the products that fans can buy in the store have been made extra-special, with a Personalisation Area also being introduced. Here, shoppers can browse a selection of unique products, as well as get their name added to a number of selected items, such as having it engraved on a wand, embroidered on a Hogwarts house robe or embossed on a journal. 

Harry Potter New York is set to be a store of many firsts. For example, this will be the first time US fans can visit the House of MinaLima, home of the graphic designers that created the iconic props you see in the Harry Potter and Fantastic Beasts films. An area of the store will be specially dedicated to MinaLima’s graphic art creations, that range from Daily Prophet and Quibbler covers to Harry’s very own Hogwarts acceptance letter. You can learn more about MinaLima at their official website.

The sheer breadth of Harry Potter and Fantastic Beasts items on display means every type of wizarding world fan will find something special for them here, alongside taking part in a number of other unique experiences. We look forward to seeing what you all think! 

![HPNY-phoenix-floating](//images.ctfassets.net/usf1vwtuqyxm/2EvWJKCaxQzKiKkVHs4NWc/0096468ddf547e613738b1d62eb1cf0e/_A7_0819.jpeg)

*Harry Potter New York is open from today. You can learn more details about the store from HarryPotterStore.com, with some of the store’s products online right now at [HarryPotterShop.com](https://harrypottershop.com/). Covid-19 guidelines will be in place at Harry Potter New York.*

Celebrating 20th anniversary of the first Harry Potter film: A quiz show and retrospective TV special to launch later this year

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We know you love a Harry Potter quiz – so get ready for something really special. Later this year, an epic quiz competition series will be launching in the US from Warner Bros, challenging wizarding world fans to prove their knowledge. You’ll be able to tune in and join in with the upcoming quiz competition series across HBO Max, Cartoon Network and TBS, with international viewing plans to be announced at a later date. 

The as-of-yet untitled quiz will feature four one-hour quiz challenges across four consecutive days and will finish with a retrospective special, all celebrating the 20th anniversary of the *Harry Potter and the Philosopher’s/Sorcerer’s Stone*’s film this year. So, get ready for a host of magic and challenges, and a celebration of that first film that introduced us to the wizarding world for the first time. 

The quiz series itself will be celebrate the incredible fandom and their love of the Harry Potter films and stories – [and will be open to contestants who are 14 years old and over](http://harrypotterquizshow.castingcrane.com), with fans of all ages able to join in from home. So, many generations of wizarding world fan can get involved! 

Tom Ascheim, President of Warner Bros. Global Kids, Young Adults explained more about this special upcoming series.

‘To celebrate our dedicated fans who have passionately kept the Wizarding World magic alive in so many forms for decades, these exciting specials will celebrate their Harry Potter fandom in a must-see multiplatform TV event,’ he said. ‘All Potter fans can gear up for this ultimate one-of-a-kind celebration by embracing their inner Hermione Granger and studying their Wizarding World knowledge. For fans who have always wanted to discover what it might be like to take the O.W.L. exams, this is as close as they are going to get!’ 

You’ll be able to play-along to the quiz at home, so get ready for a contest as magical as the Quidditch World Cup, wherever you are in the world. We’re going to start studying up immediately.  

There’s more news to come so stay tuned - to learn more about becoming a contestant, visit [http://harrypotterquizshow.castingcrane.com/.](http://harrypotterquizshow.castingcrane.com/.) Please note that this website is operated by a third party and is subject to their own privacy policy and terms of use.

*Contestants who are 14 or over and have eligibility to work in the U.S can apply for the show. An adult must apply on the behalf of 14-17 year olds.*

*And, in the meantime, keep checking back to WizardingWorld.com to see how else we’re celebrating Harry Potter and the Philosopher’s Stone/Sorcerer’s Stone’s big 20th anniversary.*

Warner Bros. Studio Tour London – The Making of Harry Potter reopens this May alongside A Celebration of Slytherin feature

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From 17th May, Warner Bros. Studio Tour London will be inviting fans back to enjoy the iconic film sets, props and costumes from the Harry Potter films once again, after closing its doors in light of the COVID-19 pandemic restrictions.

![WBSTL-reopening-may-2021-photography](//images.ctfassets.net/usf1vwtuqyxm/6bhHoYmNDG6PpfICo2k9Gn/f5d9031b429da8b3840dc7cea0a4ebe4/WBSTL-reopening-may-2021-photography.jpg)

Upon re-opening, the Studio Tour will be inviting guests back in a reduced capacity and instigating appropriate health and safety measures. Visitors will be required to wear face coverings, while the whole tour will, of course, be following social distancing guidelines. 

Take a look at the [Studio Tour’s official website](https://www.wbstudiotour.co.uk/) to get the full list of protective guidelines that the staff will be putting in place to ensure you have a safe and happy experience during your visit. 

Alongside all the usual sets, props and costumes on display, the Studio Tour will be inviting fans to visit their latest feature: A Celebration of Slytherin! Visitors will see the Great Hall set adorned in Slytherin’s house colours, and on top of that, will get to see the Slytherin common room! As seen for the first time in *Harry Potter and the Chamber of Secrets*, fans will be able to marvel at a 25-ft section of the set, featuring authentic props and the famous dungeon-style stone walls. The special feature will run until 15th September, so maybe you’d like to dust off your finest green ensembles if you do decide to visit.

If you have the Harry Potter Fan Club app, look out for our Enchanted Keys dotted around the displays to unlock a Slytherin inspired quiz trail.

Geoff Spooner, SVP & General Manager spoke of the tour re-opening again, reinstating the importance of the new safety measures.

‘We’re thrilled to be able to open the doors to the Hogwarts Great Hall to visitors once again,’ he said. ‘While the Studio Tour experience may differ from previous visits as we introduce additional safety measures, we’re looking forward to welcoming fans back into the world of Harry Potter for a truly magical day out.’ 

[Visit Warner Bros. Studio Tour London’s website](https://www.wbstudiotour.co.uk/) for more details on its reopening alongside information on its A Celebration of Slytherin feature. 

*A Celebration of Slytherin can be seen until 15th September 2021.*

The Harry Potter Fan Club app rolls out in new countries: here’s everything you need to know about it

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Our app is coming to more countries across the world, becoming available in France, Germany, Spain, Italy and Sweden. Recently, the app rolled out further to the Netherlands, Belgium, Portugal, Denmark, Norway, Finland, Austria Switzerland and South Africa. And now - the app has come to Brazil and Mexico!

Read on to find out all about our app, all of its exciting features and fresh updates. 

Oh, and here's a handy QR code if you want to take a look at the app right now.

![QR-code-app-smaller](//images.ctfassets.net/usf1vwtuqyxm/62musW78K6YiZOWTismUtp/d10808f21a994a16448f2821acfe04f0/qr-app-smaller.jpg)

## AR Sorting Ceremony

Our app is the only place where you can take part in our incredible AR Sorting Ceremony – your chance to try on the Sorting Hat in a whole new way. We know many of you have discovered your Hogwarts house on our website, but on our app, you can actually see yourself wearing the famous hat in this beautifully designed interactive Augmented Reality experience. 

Did you know? There are many randomised questions the Sorting Hat asks you, each with their own cool visual style. These questions were written by J.K. Rowling herself back when we first launched our Hogwarts Sorting Ceremony experience many years ago, and although the questions may seem mysterious, your choices truly will determine your Hogwarts house. Answer truthfully to discover where you belong... 

![Sorting ceremony in Harry Potter Fan Club app](//images.ctfassets.net/usf1vwtuqyxm/72Ah0ZEmMQMYgXwt7fp81s/b24e154e4fc84980ac29fa419e463ae2/Sorting-ceremony-V2.jpg)

Perhaps this is the first time you’ve ever donned the Sorting Hat and discovered your Hogwarts house  - but if you’ve already been sorted, don’t worry. The first time you complete the app’s Sorting Ceremony, you’ll be given the option to either stay in your current house or swap to your new house (if you get a different result). After that, you can retake the Sorting Ceremony as many times as you like – but the Sorting Hat won’t change its mind again. 

Our AR Sorting Hat only needs to ask you a few questions to really get to know you. But you can play the Sorting Ceremony as many times as you wish, as you may discover new questions on each new try! 

And if you’d like to, you’ll also be able to share your results (not to mention a dashing photo of you wearing our hat) on social media with your friends, if you’re old enough. 

## Wizarding Weeklies

![Wizarding Weekly in-app](//images.ctfassets.net/usf1vwtuqyxm/1RRsHqU9fU0Vqsh5VMTmjD/27e1f133bfc26c3d50e8844b34c1312f/WWEEKLIES-In-Mobile.jpg)

The Sorting Ceremony is just one of the many fun features that you can enjoy in our app.

To enjoy a weekly dose of magic, dive into the Wizarding Weekly fanzine – new editions land every Wednesday. Inside each issue, you can expect the latest quizzes (with varying levels of difficulty!), puzzles, polls, trivia, videos and lots more about the stories you love – all delivered in one, neat package.

You can even help your Hogwarts house get to the top of the Wizarding Weekly’s quiz leaderboards, where we’ll track how well Gryffindor, Ravenclaw, Slytherin and Hufflepuff performed in each trivia challenge. Plus, be sure to take part in the fanzine’s polls to have your say and see how other houses are voting. 

Fresh editions of the Wizarding Weekly can be found in the app’s Feed section. All past editions are stored in the app’s Discover section.

## Quizzes and Puzzles

![Puzzles in-app](//images.ctfassets.net/usf1vwtuqyxm/1LLepODaWdggQAYvR0m5xJ/eb36fc04f5d5ae27f7bcfdd9962d206c/PUZZLES-In-Mobile.jpg)

As we mentioned, we love testing your wizarding world knowledge with regular quizzes – but our app also hosts puzzles, such as crosswords and wordsearches, with varying ranges of difficulties. 

On Saturdays, fresh quizzes can be found in the app’s Feed section. With every quiz you take, your Hogwarts house has a chance to be top of the leaderboards – so remember, every correct answer counts! 

All past challenges are stored in the app’s Discover section, so you can always catch up on any you may have missed.

Gold Members can expect to find extra puzzles and quizzes in their feeds too! 

## The Daily Feed and Vault

![Feed in Harry Potter Fan Club app](//images.ctfassets.net/usf1vwtuqyxm/5lqCOk9IpDkuDO78FwxvIz/1dfbae328b74773cd9d0bfdc6c89205f/FEED-In-Mobile-V2.jpg)

Check the app’s Feed daily for the latest news, features, puzzles, polls and beyond. There’s always something new to discover.

![Harry Potter Fan Club app feed](//images.ctfassets.net/usf1vwtuqyxm/6k7fDn96LQURxaFINEopky/37ffe5a6b4fa401afe5e585ddd7cd825/VAULT-In-Mobile.jpg)

The Vault is home to all of your Harry Potter Fan Club benefits. It’s where you’ll find the latest information about how to access each one. Be sure to keep checking it regularly for new additions!

## Enchanted Keys and Secret Codes

![Enchanted Kay in Harry Potter Fan Club app](//images.ctfassets.net/usf1vwtuqyxm/72AILHB8G0ylb2Ae9tNgOp/0daa69794bb393ee844820b001f573e9/EK-scan-In-Mobile-V2.jpg)

Psst… There are also [Enchanted Keys](https://www.wizardingworld.com/features/how-enchanted-keys-and-codes-work-in-app) and Secret Codes to be discovered in all sorts of places in the Wizarding World, from physical locations to the packaging on some of our products. You can even find secret codes inside the app itself, if you know where to look for them. Whenever you find an Enchanted Key or potential secret code, simply scan and unlock to discover even more content.

## Latest updates

![Home Screen of Harry Potter Fan Club app](//images.ctfassets.net/usf1vwtuqyxm/2nLmaq5R8a1dAi0nGpa4Ph/5a596a23db1d745035540c1d961e9751/HPFC-app-home-In-Mobile.jpg)

Great news! We’ve recently cast an Undetectable Extension Charm on the app  meaning it is still filled with all the Wizarding World goodness you've come to expect - but takes up much less file size on your iOS and Android devices. 

Basically, we’ve recently reduced the size of the app by a significant amount of MB. This means that it’ll take up less space on the devices of iOS and Android users while still retaining all of the app’s content. You should start to see their app working generally faster, especially when using our AR Sorting Ceremony experience. 

Be sure to update your app today to enjoy the best possible experience.

## And when is the app coming to my country?

The app is already available in the UK, Ireland, US, Canada, Australia and New Zealand. And now, fans based in Brazil, Mexico, France, Germany, Spain, Italy, Sweden, the Netherlands, Belgium, Portugal, Denmark, Norway, Finland, Austria Switzerland and South Africa will be able to download the app too (available in English-language only). Do keep checking back here for updates on further countries in the upcoming weeks.

This is truly just the beginning – we’re always working behind the scenes to think of new ways to help our app bring you closer to the magic. Always remember that you can join the Harry Potter Fan Club to find out when the app will be available in your country plus more updates as they come. 

You can download our app for free from the [App Store](https://apps.apple.com/gb/app/harry-potter-fan-club/id1427926466) and [Google Play.](https://play.google.com/store/apps/details?id=com.wwdfe.goog.wizardingworld&hl=en_GB&gl=US)

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Home Screen of Harry Potter Fan Club app

Harry Potter: Puzzles & Spells continues the fun of Magical Mischief with new themed event 

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*Harry Potter: Puzzles & Spells* is introducing a new limited-time event that invites in-game Clubs to cause all manner of playful havoc. Take a look. 

Puzzles & Spells | Magical Mischief Feature

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Hot on the heels of Magical Mischief month and inspired by the fun of the season, throughout selected days in May players can earn Mischief Points if they win certain puzzles in the game. Once they’ve collected enough, they’ll earn a Prank Box, which can be sent to other Clubs in their leaderboard. Once played, this colourful, innocent-looking box will drop onto a recipient’s game board, waiting to spring open and wreak a bit of impish fun, releasing Chattering Teeth, Fanged Flyers, Weather in a Bottle and many more magical items. Players can check their Events panel any time to see when the event is live.

Each mischievous trinket will affect your rivals’ gameplay in different ways, such as a Mixeroo, which shuffles the players’ gameboard or Pesky Pixies, which steal random gems. As you can imagine, there is a lot of devilish fun to be had that Fred and George would certainly approve of. 

At the end of the Prank Box event period, the player who earned the most Mischief Points - and in turn, sent the most Prank Boxes! - will be crowned the worthy, very Weasley-esque moniker:  Mischief-Maker-in-Chief. So, do you solemnly swear you are up to no good? 

*Harry Potter: Puzzles & Spells* is published under Portkey Games, the games label dedicated to creating new Wizarding World mobile and videogame experiences that place the player at the centre of their own adventure. 

[Learn more about Portkey Games at the official website.](https://www.portkeygames.com/)

Bloomsbury and Scholastic announce the release of Harry Potter: A Magical Year, The Illustrations of Jim Kay

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Coming this October, fans can soon look forward to *Harry Potter: A Magical Year, The Illustrations of Jim Kay*: a celebration of the award-winning artist’s rich and imaginative interpretations of the wizarding world paired with memorable excerpts from the Harry Potter books.

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The visual content of the book is composed of a selection of iconic artwork from Bloomsbury’s four Illustrated Editions, complemented by unseen pencil sketches and preparatory studies from the Jim Kay art archive.

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Each day features a favourite anniversary or meaningful memory from the Harry Potter novels (366 in fact – including one extra for the leap year) all delicately illustrated with scenic artwork along the way. 

Alongside Jim Kay’s most iconic illustrations are previously unseen pencil sketches and preparatory pieces, offering a unique and fascinating insight into the artist’s sketchbook.

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Jim Kay has so far illustrated four of the seven Harry Potter books in the series, with his most recent work in Harry Potter and the Goblet of Fire released back in 2019. The *Illustrated Edition of Harry Potter and the Order of the Phoenix* will follow in 2022. For now, fans can take a closer look at Jim Kay’s craftmanship, with *A Magical Year* celebrating pieces from his previous offerings alongside never-seen-before sketches. 

No detail has been spared here, with each page lovingly decorated with different wizarding world flashbacks, from the snowy towers of Hogwarts to the hustle and bustle of Diagon Alley. 

*Harry Potter: A Magical Year, The Illustrations of Jim Kay,* is being released by Bloomsbury and Scholastic on the 5th October, while fans can look forward to T*he Illustrated Edition of Harry Potter and the Order of the Phoenix* in 2022.

Visit the official websites of [Bloomsbury](https://harrypotter.bloomsbury.com/a-magical-year-9781526640871/) and [Scholastic](https://kids.scholastic.com/kids/books/harry-potter/) for more details on how to pre-order *Harry Potter: A Magical Year, The Illustrations of Jim Kay.*

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First look at the all-new Spin Master Wizarding World toy collection coming soon

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The Wizarding World is always finding inventive ways to entertain and surprise fans with new pieces of magic – and this all-new offering from Spin Master promises many enchanting treats for younger fans. 

From an interactive Hedwig to a Hogwarts castle replica, this new range of toys from Spin Master celebrates the iconography of Harry Potter in all manner of cute ways. Here’s a first glance at this new toy line. 

## Harry, Hermione, Luna and Cho 8” Dolls

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Four beloved characters from the Harry Potter film series have been reimagined as new storytelling Dolls, boasting customisable outfits, Hogwarts uniforms, accessories and of course, wands!

Fans can choose between Harry, Hermione, Luna and Cho – with each Doll coming with mini-additions that complement their character. For example, the Deluxe Brilliant Hermione Doll is dressed like how you see Hermione in Harry Potter and the Prisoner of Azkaban, complete with pink hoodie and Time-Turner accessory. And if you want to take Hermione on a different adventure, she also comes with an additional outfit, cauldron and potion bottle, so you can recreate her famous Polyjuice Potion moment from *Harry Potter and the Chamber of Secrets*. 

## Enchanting Hedwig Interactive Plush 

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We’d recognise this snowy owl anywhere – yes, it’s Harry’s beloved pet, Hedwig, who is available here as a special interactive plush.

Hedwig can flap her wings, move her beak and turn her head 270 degrees, just like a real owl. She even sits on her own little perch, so she can live comfortably in your home.

Featuring innovative effects, this plush has intuitive ‘ruffle detection’, meaning Hedwig will know when you want to pet her. She’ll also recognise the tone of your voice and respond to you when you fancy a chat. 

And the finishing touch: Hedwig also comes with a special Hogwarts letter, complete with the famous red wax seal, which she can hold in her beak. Only friends with the secret combination of interactions will be able to get Hedwig to release the letter.

## Magical Minis Hogwarts Castle, Small Dolls & Playsets 

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This collection surely wouldn’t be complete without Hogwarts Castle itself, which has been recreated for you here as a Magical Mini. Standing almost 2ft tall, the set is interspersed with magical features, from interactive light and sound effects to a surprise Moaning Myrtle in the bathroom. 

The Hogwarts Castle comes with 12 accessories, including your very own 3-inch Hermione small doll to wander round the school with. And more Magical Minis are available separately, so you can start to add classrooms and other characters into Hogwarts to let your imagination really fly. 

Keep an eye out for more details on the Spin Master collection, including additional goodies and release dates, very soon.

Celebrate three years of Harry Potter: Hogwarts Mystery with special Developer Q&A hosted by the Phelps Twins

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To mark the mobile game’s third year, Jam City are asking fans to cast their minds back on their experiences with Harry Potter: Hogwarts Mystery so far and get ready to delve deeper with some of the creative geniuses behind the game.  

Why not revisit your favourite moments with the brand new in-game Memory Book? This fantastic feature gives you the opportunity to experience some of your most unforgettable milestones all over again! From casting your Patronus to going on your very first date, relive the magic of Harry Potter: Hogwarts Mystery through your personal Hogwarts memories. 

Harry Potter: Hogwarts Mystery | Three Year Anniversary

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There are also plenty of other exciting in-game giveaways to celebrate the game’s anniversary this year! Make sure to collect your house-coloured party sunglasses, free notebooks, energy and get your very own set of animated fireworks panels! The game is inviting all players to put on their full anniversary ensemble (with the hat, onesie, and sunglasses) and hang out in the common room – which has been festooned with confetti and other decorations for this very occasion.  

Not only are there some fantastic new in-game features, but there is also a fresh new trailer for you to enjoy. Watch out for fan favourite moments from the game including the Celestial Ball and the many Magical Creatures you’ve met along the way.

Last night the celebrations continued, when Harry Potter: Hogwarts Mystery revealed some of the magic behind the game, with a very special developer Q&A livestream that was hosted by James and Oliver Phelps. 

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The Q&A session gave the Harry Potter: Hogwarts Mystery development team the opportunity to answer all their players’ most burning questions, such as what goes into making the game to teasing new and future releases.

We were also treated to some teasers about new and existing characters. Not only are the developers working on using newer characters in upcoming special adventures, but they even told us that brand-new ones are being created. One such person (who we can’t wait to meet) is a new vampire at Hogwarts! This character is set to be on a journey to explore how his life changed overnight – and we are thrilled to be there with him.

Additionally, we were given insight into what really goes into making this game. For example, the Ministry of Magic feature took roughly five months to complete and went through several different stages. From the initial concept art, to 3D modelling, to animation and effects and finally to the content team who worked with engineering to get it plugged into the game. The level of dedication and care that goes into Harry Potter: Hogwarts Mystery was clear to see.

We also learnt that one of the most difficult pieces of in-game art was the creation of the Clubhouses. These were tricky to make because they needed to feel new but still recognisably Hogwarts. As these didn’t exist in the story, the team had a chance to break new ground with how they would look and needed something fresh that would still fit easily into the wizarding world. They ended up doing so well they are now working on expanding them!

Finally, and possibly most excitingly, one further update that is set to be released is the news that players will be able to start previously-released special adventures whenever they choose. Whether you missed out the first time round or couldn’t complete it, Hogwarts Mystery fans will soon have the chance to step back and rekindle old quests. 

We also heard a mention of Chocolate Frogs finding their way into the game – we look forward to them hopping in. 

Harry Potter: Hogwarts Mystery, part of the Portkey Games label, invites fans to create their own Hogwarts story, putting themselves at the centre of the narrative. The award-winning RPG is available to download, [for free, on Google Play](https://play.google.com/store/apps/details?id=com.tinyco.potter&hl=en_GB&gl=US) and the [App Store.](https://apps.apple.com/us/app/harry-potter-hogwarts-mystery/id1333256716)

Dig into Vera Bradley’s new Herbology-inspired accessory range 

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From floral robes to cute tote bags, channel your inner Professor Sprout with this beautiful new collection from American brand, Vera Bradley. 

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The Hogwarts lesson Herbology is very much the theme for this group of bags, charms and blankets, with magical plants such as Mandrakes and Devil’s Snare featuring in the designs, immersed in illustrated floral patterns. 

So, if you’re the green-fingered type and based in the US or Canada, have a browse of the collection today. 

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Vera Bradley has numerous other Harry Potter-themed products to peruse, such as Hogwarts house themed bags and cute plush blankets. As the spring and summer months kick in, this could be the perfect seasonal look for Harry Potter fans to treat themselves to.

Visit the [official Vera Bradley website for more details.](https://verabradley.com/pages/harry-potter?utm_source=warnerbros&utm_medium=referral&utm_campaign=2104harrypotter)